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Tuesday, April 19 • 11:05am - 11:35am
The Miami HEAT Mobile App Fan Engagement Platform

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avatar for Joey Wilson

Joey Wilson

VP, Regional Business Lead, SapientNitro
 As Vice President and Regional Business Lead at SapientNitro, Joey is responsible for helping clients drive value with their advertising and marketing by utilizing technology and data. He leads SapientNitro’s Miami and Atlanta business and is responsible for the work done by 600... Read More →
avatar for Michael McCullough

Michael McCullough

Executive Vice President, Chief Marketing Officer, The Miami Heat
Michael McCullough’s role with the Miami HEAT could best be described as the “brand architect” for the club. Viewed as an extremely versatile and well-respected senior NBA business executive, he sports a 28-year track record of establishing new benchmarks and best practices... Read More →

Tuesday April 19, 2016 11:05am - 11:35am EDT
Texpert Stage